Before that, the channel had been known as ShopNBC and ValueVision. The Evine name never resonated with prospects, said CEO Tim Peterman, who took over in May. Viewers of online and cable TV shopping network Evine Live will see a new name and a new look beginning Wednesday as the retailer returns to its earlier name of ShopHQ.
Amazon is the highest on-line destination for magnificence and the fifth-most-well-liked retailer for skincare and cosmetics, in accordance with Coresight Research, behind leaders Walmart, CVS Health, Target and Walgreens. “There’s just not the diploma of demand for home shopping products, and the will to spend hours of the day watching them diminishes as you go down in age,” he said. A division of Qurate Retail Group, the network is going through rising competitors from Amazon and Evine Live for consumers like 24-12 months-old Erin Bounds, who regard shopping for merchandise through TV … Read More